Marle Van Siclen

Marle Van Siclen joined The Bowdoin Group in 2025 as their Head of Marketing, bringing extensive expertise in brand positioning and go-to-market strategy across relationship-driven industries. In her role, she leads initiatives to amplify the firm’s voice and brand, deepen partnerships with clients, and showcase how The Bowdoin Group attracts the leadership talent that fuels innovation and growth.

Before joining The Bowdoin Group, Marle served as the Senior Product Marketing Manager at Altvia, a fintech platform serving private equity and venture capital firms. There she helped build an integrated marketing engine encompassing event activation, content development, competitive analysis, sales enablement and customer engagement, all designed to create a seamless demand engine and impactful client experience. Earlier in her career, she spent five years at PUMA as a Senior Product Line Manager, where she owned P&L and directed product creation for multiple apparel lines, blending market insight, brand strategy and creativity to drive business results.

Marle holds a Bachelor’s degree from Bowdoin College. Outside of work, she enjoys staying active, spending time with friends and family, and sharing life with her husband Stevie.