Posted by Emily Leinbach on October 8th, 2020
October 8, 2020 – The Bowdoin Group, a Boston-based executive search firm with deep expertise in executive leadership search and team expansions for startups to growth-stage companies, drops the fifth episode of the leadership podcast series, “Decoding the Journey: Stories from the Technology C-Suite.”
In the fifth episode of the AI/ML leadership series, our own Rachel Kohn, a Principal at The Bowdoin Group, talks with Greg Segall, CEO and Founder of Alyce, the Boston-based AI-powered personal gifting and swag platform that helps sales and marketing teams build better relationships with prospects and customers. A serial entrepreneur, Greg’s goal in founding Alyce is to fundamentally change the way people build business relationships using corporate gifting, effectively coining the category of “personal experience” by going beyond the persona and engaging with the individual person. Prior to Alyce, he most recently founded and served as CEO of One Pica (now Astound Commerce), a global e-commerce agency. Greg also advises startup founders across multiple industries all looking to scale their businesses, helping to define operating model opportunities, risk mitigation and action plans, process optimization, technology infrastructure planning and replatforming.
In this special hour-long episode, you’ll hear more about:
- How Alyce is leveraging AI & ML to understand the whole individual with “5-to-9” information to create the most personal experience moment possible
- The pressures CEOs are under to accelerate growth in today’s economy
- Why brand authenticity, company culture, and your team are so important to building credibility
Additionally, listen to the key lessons Greg shares with the startup founders he mentors, including:
- Being open to and how to go about asking for help
- Avoid trying to do too many things with too small of a team
- Why the biggest and most powerful thing a CEO can do is to say “no”
- Create the safe space to allow people to fail
Do you know an incredible technology C-Suite leader who has a story to tell? Send an email to Jim Urquhart, Rachel Kohn, or Paul Manning if you have a suggestion for our next guest on “Decoding the Journey.”
About The Bowdoin Group
Founded in 1994, The Bowdoin Group is an award-winning executive search firm that specializes in leadership and strategic roles, recruitment process outsourcing (RPO) services, and major hiring projects for a wide range of companies, from small firms building out their executive team to larger firms sourcing talent for rapid market expansion. With deep expertise in BioPharma, Digital Health, FinTech, and Software & Technology, Bowdoin is a national leader with the ability to source talent and service companies globally. The company’s service reputation has earned it a ranking in the top 2% of the recruiting industry for client satisfaction year after year. The Bowdoin Group is also active in supporting the local entrepreneurial ecosystem as well as several non-profit causes, including Life Science Cares, NEVCA, Hack.Diversity, and FinTech Sandbox.
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